Finn Partners and PR Newswire’s poll of 1,000 American adults reveals the following about social media’s impact on the election.
52% said social media had some impact on their voting decision
80% believe that social media has at least some impact on public policy outcomes
57% said they shared their political opinions and feelings via social media at least sometimes
Nearly 30% took a break from social media during the presidential election cycle
54% said they stepped back because "the tone of social media was too toxic or negative"
48% said they stepped back because they were "tired of hearing about the presidential election"