H-E-B says it will create a 'high tech center' at the company's headquarters at the arsenal south of downtown, News Radio 1200 WOAI reports.
The company says it will house up to 1,000 employees, includign 500 new jobs and hundreds of digital partners who are now located all around the company.
“Our success starts with our people, who provide exceptional hospitality to deliver world-class shopping and digital experiences,” said Craig Boyan, H-E-B President. “We’re committed to hiring more people, adding the necessary skills to become both a better tech company and even stronger brick-and-mortar retailer.”
H-E-B has become a leader of marrying tech to the traditional business of selling groceries, starting with its H-E-B Go app, moving through Curbside and Home Delivery partners in the tech space.
Mayor Nirenberg says this will be a major asset to the city's effort to grow its robust tech footprint and attract educated young people to the city.
"All of the strategic moves that we have been making, to build a city that is liveable, that also is stimulating a 21st century tech work force, is working," he said.
With its 2018 acquisition of Favor, H-E-B has aggressively moved into tech, opening a tech campus in Austin. H-E-B is already the largest private employer in Texas, and is currently hiring top quality people for the new tech endeavor.
Photo: Courtesy H-E-B